2010
Generation Alpha begins
The iPad launches the same year. The first Alphas are born into a touchscreen world.
2020
The remote-school shock
A billion Alpha children move to screen-based learning almost overnight.
2025
Generation Beta begins
The first Betas are born into homes where generative AI is already ambient.
2028
Oldest Alphas finish school
The first Alpha cohort reaches university and the labour market.
2030
First Betas start school
AI tutors are standard classroom infrastructure, not a pilot.
2035
Beta hits 16% of the world
Generation Beta becomes the single largest child cohort in history.
2039
Generation Beta closes
The cohort tops out near 2.1 billion people.
2050
Alphas run the world
Alphas are 26–40 — peak earning, peak influence. Betas are 11–25.
Why this matters now
Plenty has been written about Millennials and Gen Z, and almost none of it
settles the simplest questions — which birth years count, and where one cohort ends. The
people who have to make decisions about Alpha and Beta — a teacher planning a curriculum, a
parent setting a screen-time rule, a brand deciding whether Roblox is a channel — are working
from anecdotes.
We build the missing layer: numbers with sources, tools that do the maths,
and plain-English answers a search engine or an AI assistant can quote.